Swing Like You Mean It

Issue #537
Monday, July 20, 2026

📬 In This Issue:

🧠 The "honest placebo" study that flips everything we thought about belief

💡A powerful way to get your inner narrative on your side

🤯 A 10-second trick to catch your inner coach before it benches you

🗝️ Why asking for directions may be the smartest thing you do

🏛️ The question that matters more than whether a belief is true

🧠The Big Idea

Estimated Read Time: 4 Minutes

Swing Like You Mean It

How an “Honest Placebo” Is Changing the Score

By Ryan Standifird

Two outs. Bases loaded. We're down by two runs, and the league championship could all come down to this at-bat.

I'm twelve years old, frozen in the batter's box, and I can hear the other team's coach cup his hands and yell to his outfielders:

"Move in!"

Even they've decided how this ends.

Strike one.

Strike two.

And the only thing rattling around my head is something my coach told me back at the start of the season - a piece of advice I had no idea science would one day prove...

A Coach’s Wisdom

Here's what my coach used to say:

A batter who believes he'll hit the ball connects a whole lot more often than one who's already sure he'll strike out.

Sounds like something stitched on a dugout pillow, right?

Turns out, he was onto something. And when I came across a new study out of Milan, I couldn’t help but think back to the climactic end of my last little league season.

I hadn’t seen a study like this before. Researchers at Università Cattolica took 90 healthy older adults and split them into three even groups for three weeks for a special experiment that centered around a new take on the classic “placebo effect.”

Here’s how it went.

The first group was the control group and got no pill at all.

The second got a placebo - a pill with nothing in it - but were told it was an active supplement that would boost their well-being. This is the traditional way the science community has used placebos.

The third group got that same empty placebo pill... except they were told the truth. The researchers explained it was completely inactive - but that the simple act of taking it could still spark a helpful mind-body response.

So what happened?

Both placebo groups saw a health boost. But here's the interesting part: 

The group that knew the pill was fake saw more benefits than the one who was lied to.

• They reported lower stress than everyone else, including the folks who thought they were getting the real thing. 

• Their short-term memory sharpened. 

• Their physical performance climbed 9.2% (compared to just 7% in the group that was fooled).

That’s not what I was expecting!.

The people who were told "this pill does nothing" got more out of it than the ones who believed it was medicine.

Now, this was a small, short study of healthy older adults, and it'll need repeating. But the message is hard to ignore.

Where You Put Your Outfielders

So what does this mean for you and me?

For years, we've been told the placebo effect only works if you're fooled. Trick the brain, trick the body.

This study flips that on its head.

You don't have to lie to yourself to get the benefit.

And that changes everything. Because "just believe in yourself" has always rung a little hollow, hasn't it? It sounds like being told to feel confident on command.

If you're standing at the plate at 0 and 2, you can't honestly convince yourself you'll definitely get a hit. You'd be lying, and some part of you would know it.

But that's not what belief really is.

The people in that study didn't buy into a fiction. They knew exactly what they were holding. What they believed was that showing up - taking the pill, following the routine, expecting something good - was worth doing anyway.

That's a belief you can hold honestly. Even at 0 and 2.

You see, your expectations work a lot like an inner coach. And most of us let that coach quietly wave our own outfielders in before we've even swung.

I always freeze up in meetings.

I'm terrible with names.

I'll probably blow this.

We make these little predictions all day long - and rarely notice we're doing it.

But if you’re aware of it, you can catch them. 

You can spot the moment your inner coach starts pulling everybody in... and choose to step up with a confident swing instead.

Not because you've convinced yourself you'll succeed.

But because how you show up - your grip, your breath, your willingness to take a real swing - changes what's possible.

Back at the Plate

So - back to the batter's box.

0 and 2. Outfielders creeping in. A whole team certain I was about to strike out.

The pitch came.

And I swung like someone who expected to hit it.

Crack.

The ball sailed clean over those drawn-in outfielders. It wasn’t a home run, but it was enough. Three runs scored. We won the game, took the league, and earned our ticket to regionals. It's still the highlight of my little league life.

Did believing guarantee that hit? Of course not. Belief doesn't move the pitch.

What it changed was the swing.

And that's the whole thing, really. You can't always control the pitch that's coming. But how focused you come to the plate, the courage you put into your swing, and the belief you have in your potential…

That one's yours.

So step up expecting contact.

You might just win the game.

💡Check it Out!

Complete Confidence

Confidence is the backbone of a happy & fulfilling life.

But over 85% of the world’s population struggles with low self-esteem.

That’s why we created a powerful tool to help you foster the positive self-talk and inner-confidence that’ll make a huge difference in your quality of life!

Complete Confidence uses the power of Holosync, Autofonix and Lateral Carrier Boost technologies to help nurture and release the confident, successful version of you that’s hiding deep within.

🤯Hack-Worthy

Catch the Call-In

Your self-talk makes quiet predictions all day long — this meeting will go badly, I'll forget her name, I always choke. Most of them fly under the radar. Here's a 10-second way to catch one in the act:

Notice the forecast. Right before your next at-bat moment — a call, a conversation, a presentation — pause and ask: What am I predicting right now?

Say it out loud. "I'm predicting I'll blow this." Spoken, it stops being an instruction and becomes what it always was: a guess.

Take the honest swing. No forced pep talk required. Just do the thing as if success is the likely outcome — full grip, full breath, full effort.

You're not arguing with your self-talk. You're just refusing to let it set you up for failure.

🏛️ Founder's Archive

"All beliefs, including the belief that the world is a dangerous
place, are self-fulfilling prophecies."

-Bill Harris
Centerpointe Founder
(1950 - 2018)

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